Busy Women

Building Commerce and Culture in Middle India | A Business and Culture Book on Financial Independence and Modern Indian Womanhood

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Busy Women is an important work to understand contemporary India and what its fabled post-liberalization growth has achieved beyond its bustling metros. Based on extensive travel across thirty cities of Middle India and interviews of over 300 women and also a few men, the book successfully brings together the economic growth story with the poignant humour that runs through narratives of women fielding the two-buck question thrown at them all the time—‘kya zaroorat hai?’
With the curiosity of a woman whose own journey took her from a village to C-suite roles in some of India’s most iconic financial services institutions, Shinjini Kumar writes with flair, wit and deep empathy, bringing to life women who are redefining what ambition and progress feel like. Evocative, entertaining and insightful,
this is a must-read for anyone interested in contemporary India.