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From Pony to Unicorn

From Pony to Unicorn

Scaling a Start-Up Sustainably

Sanjeev Aggarwal
,
T.N. Hari
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Buying Options
Paperback / Hardback

The journey of a business-from a small start-up to a large company ready for an initial public offering (IPO)-is fraught with pitfalls and landmines. To scale a company, one needs to do more than just expand distribution and ramp up revenue. Scale entails a long-term vision that includes putting in place a timeline to achieve anticipated milestones, hiring and managing the right talent, sourcing capital to support expansion and building in simple yet effective processes as well as technology. Scaling requires the founders and the leadership team to understand the different pieces of the puzzle of scale and the components of organization-building.

From Pony to Unicorn lucidly describes the X-to-10X journey that every start-up aspiring to become a unicorn has to go through. The book effortlessly narrates the fundamental principles behind scaling. Peppered with anecdotes, insights and practical wisdom, the book is a treasure trove of lessons derived from the authors’ rich personal experiences in both building and guiding several start-ups that went on to attain the ‘unicorn’ status and became public-listed companies. Guaranteed to make for a very interesting read, the book will be useful to entrepreneurs, leaders and investors involved in scaling start-ups.

Imprint: India Portfolio

Published: Dec/2020

ISBN: 9780670094448

Length : 272 Pages

MRP : ₹599.00

From Pony to Unicorn

Scaling a Start-Up Sustainably

Sanjeev Aggarwal
,
T.N. Hari

The journey of a business-from a small start-up to a large company ready for an initial public offering (IPO)-is fraught with pitfalls and landmines. To scale a company, one needs to do more than just expand distribution and ramp up revenue. Scale entails a long-term vision that includes putting in place a timeline to achieve anticipated milestones, hiring and managing the right talent, sourcing capital to support expansion and building in simple yet effective processes as well as technology. Scaling requires the founders and the leadership team to understand the different pieces of the puzzle of scale and the components of organization-building.

From Pony to Unicorn lucidly describes the X-to-10X journey that every start-up aspiring to become a unicorn has to go through. The book effortlessly narrates the fundamental principles behind scaling. Peppered with anecdotes, insights and practical wisdom, the book is a treasure trove of lessons derived from the authors’ rich personal experiences in both building and guiding several start-ups that went on to attain the ‘unicorn’ status and became public-listed companies. Guaranteed to make for a very interesting read, the book will be useful to entrepreneurs, leaders and investors involved in scaling start-ups.

Buying Options
Paperback / Hardback

Sanjeev Aggarwal

Sanjeev Aggarwal is a lifecycle investor. He has seen the entire start-finish spectrum of multiple start-ups, from the ambiguities of their early years to the structural challenges of their growth years. He has spent three decades in the Indian technology sector. At the turn of the century, Sanjeev co-founded Daksh, a pioneer in BPO industry. Daksh was acquired by IBM in 2004 but Sanjeev continued to be the company's CEO till 2006. During this six year period, company grew to 20,000 people. In 2006, he co-founded Helion. It was the beginning of tech investing in India and Helion helped in creating a 'startup' ecosystem. In 2017, he co-founded Fundamentum with Nandan Nilekani, with a view to leverage his experience as an entrepreneur and investor to help build lasting institutions.

T.N. Hari

T.N. HARI wears different hats: co-founder of the Artha School of Entrepreneurship, author, angel investor, adviser at the Fundamentum Partnership, evangelist, thought leader and influencer in the start-up ecosystem. He is an alumnus of IIT Madras and IIM Calcutta. He
has co-authored eight books and is also a columnist at Mint. His books Saying No to Jugaad, From Pony to Unicorn and Diversity beyond Tokenism have been bestsellers. He has been part of the leadership teams at five start-ups and helped shape their growth until
successful exits, including an IPO on Nasdaq, and three of the five start-ups have gone on to become unicorns. He is also passionate about helping founders build great companies and supporting women leaders in discovering their potential.

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