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The Donkey Rider

In the beginning, the donkey rider was just a man. Until one day, they exiled him, sending him away with all their sins on his back. But he remained in their memory, and over time, the man of flesh became a legend, a figure of mud.

In the gleaming metropolis of Pulse, life is built on dreams, cars, mutual funds, and washing machines. Just beyond it, in the rundown town of Rukawa, survival revolves around the Big Well—a vast, impenetrable prison that looms over the town and its people.

Huma, a young lawyer from Pulse, defends prisoners on death row. Ghurbat, raised in Rukawa, has spent his life navigating poverty and moral compromise. Their paths meet inside the Well, where Ghurbat awaits execution.

As they confront the machinery of the death penalty and the stories we tell about those condemned by it, The Donkey Rider moves between the real and the imagined to ask how guilt is made and who gets to bear it.

Based on groundbreaking research by Project 39A (now The Square Circle), The Donkey Rider is a graphic novel brought to life through Rai’s artwork, blending magic realism and memory into a haunting portrait of India’s justice system, where the line between the condemned and those who condemn them is never quite clear.

Stop Being a Bad Negotiator

Every one of us negotiates—for salaries, promotions, funding, rent, power, love, respect and survival.
And yet, most of us are terrible at it.
Why? Because the world has fed us comforting nonsense about negotiation being ‘win-win’, rational and collaborative. The real world isn’t. The real negotiation happens far below the surface in the subconscious mind—in our emotions, biases, warmth, perceptions, fear, ego, status and storytelling.
Stop Being a Bad Negotiator tears apart the myths around negotiation and replaces them with practical, battle-tested insights that actually work in the real world.
Whether you are leading teams, closing sales, raising money, buying a house, managing vendors or negotiating your next salary, this book will change the way you see every conversation.
Written in a sharp, easy-to-read style with over fifty practical illustrations, business stories and popular culture references, this is not another boring theory-heavy negotiation book.
It is a survival manual for modern life.
Because in the end, you do not get what you deserve in life.
You get what you negotiate.

Inside a Unicorn

Inside a Unicorn is an intimate, clear-eyed account of life inside Indian startups, told from the perspective of a leader who spent eleven years across Housing.com, Zeta, and most significantly Swiggy. Rather than glorifying founders or offering a formula for startup success, the book explains what startup life actually feels like from the inside: chaotic, fast, political, energising, unfair, deeply human and often transformative.
This book follows the author’s journey from first encountering newbie Swiggy to spending eight years inside the company as it grew into a household name and eventually reached its IPO moment. Along the way, it explores the unwritten rules of startup culture: learning jargon nobody explains, figuring things out without a map, noticing small frictions, navigating competition, surviving workplace politics, understanding founders as ordinary people, and discovering how good managers and mentors quietly shape careers.

It shows the thrill of building products like Swiggy Daily, Bolt, Snacc and One BLCK, as well as the emotional toll of promotions denied, credit lost, burnout, public criticism, and ambiguous ownership. Highly relatable and a breezy read, this book provides a keyhole view into life at a top Indian startup-the managers, teammates, mentors and juniors who shape its culture and ultimately the company.

The City we Became

The City we Became traces the history, culture, and demography of a megalopolis that takes unto its umbra, scores of mini cities. Delhi is a city of many identities, created through waves of movement, memory and resettlement. How it came to be home to a vast multitude of migrants is one of the most compelling stories of urban India. From early Punjabis, Bengalis, or Tamilians to later Afghans, Rohingyas, and people from the Northeast, Delhi is a unique contradiction of a city—constantly floating with new migration waves while at the same time offering a sense of rootedness to many.

From community pockets to regional-language schools, from seeking opportunities to creating them, and from preserving traditions to morphing into new hybrid identities — this is a people’s history of Delhi.

Digital SupermarketWala

  • Why does the neighbourhood kirana still thrive in the age of quick commerce?
  • What can JioMart, DMart Ready, Meesho and Amazon teach us about the Indian consumer?
  • How will the battles and friendships between online and offline shape the coming years?
  • And how will AI transform the way India shops?


More than a decade after the bestselling Supermarketwala, retail veteran Damodar Mall returns with Harsh Mall to decode the next chapter of India’s consumer revolution and explore how digital commerce, neighbourhood stores, supermarkets, social media and AI are converging to reshape consumer behaviour.

Through fascinating stories, memorable frameworks and insightful case studies, they show what really influences buying decisions in one of the world’s most dynamic consumer markets. Along the way, they revisit beloved ideas from the original Supermarketwala while introducing fresh concepts for a digital-first India.

Insightful, entertaining and deeply practical, Digital Supermarketwala is essential reading for entrepreneurs, marketers, retailers, founders and anyone who wants to understand not just where India shops—but why.

The Boom Effect

Unorthodox, unstoppable and universally revered, Jasprit Bumrah has risen from obscurity to revolutionise Indian cricket, defying the odds to become arguably the greatest fast bowler the nation has ever seen.

As a youngster, Bumrah wasn’t heralded as a once-in-a-generation talent. He had no academy pedigree, no India Under-19 career, and none of the physical attributes typically associated with fast bowlers. Yet, at every turn, he shocked and surprised, rising to every challenge.

From being plucked from obscurity by Mumbai Indians at 19 to leading India’s pace attack, Bumrah has repeatedly silenced his critics. Injuries and heartbreaking defeats tested him, before his genius helped carry India to glory in 2024.

The Boom Effect uncovers the man behind the phenomenon: his struggles, resilience and extraordinary rise, and explores how Jasprit Bumrah became one of cricket’s most entertaining, enigmatic and influential figures, changing the game forever.

Superhero Leadership

‘Peter Cuneo distills a lifetime of courageous leadership into timeless lessons for a world in flux’ – Soledad O’Brien

Peter Cuneo, who rescued Marvel Entertainment from near bankruptcy and orchestrated its $4.5 billion Disney sale, knows leadership. In Superhero Leadership he distils decades of turnaround expertise into leadership fundamentals.

Drawing from successful transformations at Marvel, Black and Decker, Remington, and Clairol, Cuneo identifies the essential attitudes, philosophies, behaviours and instincts that define transformative leadership. Through narratives and case studies, he teaches core competencies including company values, culture building, change management, crisis leadership, and self-maintenance – equipping readers to become leaders who inspire loyalty, drive success and unlock their team’s full potential.

10 Promises to God

Ten Promises to God is a delightful lift-the-flap book that introduces young children to the Ten Commandments of God through ten simple promises they can understand and practice every day. With engaging interactive flaps and gentle, child-friendly language, this book helps children learn how to love God, tell the truth, show kindness, obey their parents, and live with gratitude.

What’s Inside?

  • 10 Simple Promises to God – Easy-to-understand lessons on faith, honesty, kindness, gratitude, obedience, and love.
  • Fun Lift-the-Flap Surprises – Interactive flaps reveal encouraging messages and faith-building truths on every page.
  • Biblical Values for Everyday Life – Helps children develop strong character and make positive choices guided by God’s teachings.
  • Warm, Child-Friendly Illustrations and Language – Designed to engage young readers and make learning about God joyful and memorable.

Power of Dua Journal-Allah Listens to Me

Power of Dua Journal is a beautifully designed journal that helps you build a deeper connection with Allah through daily duas, reflection, gratitude, and mindful worship. Inspired by the power of supplication, this journal provides a dedicated space to record your prayers, reflect on Allah’s blessings, express gratitude, and strengthen your faith journey.

What’s Inside?
Dedicated Dua Pages – Record your personal duas, hopes, prayers, and heartfelt conversations with Allah.
Daily Reflection & Gratitude Prompts – Reflect on blessings, lessons learned, and moments of faith throughout your day.
Faith-Building Journal Sections – Encourage mindfulness, self-improvement, trust in Allah, and spiritual growth.
A Beautiful Space for Worship & Reflection – Create a meaningful habit of journaling that nurtures gratitude, peace, and a stronger connection with your Creator.

Little Stories of Big Faith

Little Stories of Big Faith is a heartwarming collection of 10 inspiring Bible stories that introduces young readers to the lives of God’s faithful prophets. From moments of courage and obedience to unwavering trust in God’s promises, each story shares timeless lessons that help children grow in faith and character.

Written in simple, engaging language and paired with beautiful illustrations, these stories make it easy for young readers to understand how God worked through ordinary people to accomplish extraordinary things. Each prophet’s journey encourages children to trust God, stand firm in difficult times, pray with confidence, and live with kindness, honesty, and hope.

What’s Inside?

  • 10 Inspiring Stories of God’s Prophets – Meet faithful prophets whose lives teach courage, obedience, perseverance, hope, and trust in God.
  • Timeless Bible Lessons for Everyday Life – Each story shares meaningful values that encourage children to make wise choices, pray faithfully, and grow in Christian character.
  • Beautiful Illustrations & Easy-to-Read Storytelling – Engaging artwork and child-friendly language make Bible learning enjoyable for young readers and families.
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