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Transform

Transform focuses on people management, which the author demonstrates is a very important pillar of success. That is because leadership and managing are the means, while the end impact is what they do to people.

The book is divided into four sections. The first introduces you to the core concepts of leading and managing, and present a series of exercises to open your mind and make you more self-aware as a leader and manager. The second section focuses on helping you become great at managing, with a direct focus on your teams. The third section focuses on becoming great at leading-leading by doing and leading by being. The final section will help you create action plans, and help you develop a practical and implementable plan towards becoming a great leader and manager.

Insightful and practical, Transform is a comprehensive book on leadership and management which covers all important concepts while giving practical implementation techniques for each.

Chamor

A bustling city. A farmstead in a verdant village. A fugitive. A scoundrel. And an unfolding series of events seen through the eyes of a child.

This gritty novel, while offering the reader delightful glimpses of daily life in the two regions of southern India that form its setting, also brings them face to face with the less savoury and disturbing aspects of the human condition. The mostly lovable characters, who are at the mercy of a universe that does not discriminate between good and evil, cannot take anything for granted. Whether man, beast or bird, each must deal with their destiny according to their own nature and instincts. In the end, they find that they have only themselves, and their relationships with each other, to fall back on.

Poignant and perceptive, Chamor will haunt you for a long time.

Great Stories for All Time by Two Master Storytellers

A SPECIAL COLLECTOR’S ITEM WITH THE BEST OF THE TWO MOST-LOVED STORYTELLERS

This box set brings together for the first time two masters of storytelling, to offer readers the best variety of fiction in a single package! From humour to horror, romance to thriller, humour to sadness, and an entire spectrum of human emotions, these two books have it all. A perfect collection to adorn your shelf and to gift to loved ones.

The Best of Roald Dahl
A great selection of Dahl’s most-read stories from his bestsellers: Over to You, Someone Like You, Kiss Kiss and Switch Bitch. Hypnotized from the first sentence, you will remain spellbound as Roald Dahl unravels his fiendish fictions with their satisfying twist-in-the-tale finales, as he leads you through the dangers of gambling for high stakes over wine, the perils of being a vegetarian and the macabre consequences of a night-time seduction . . . This book is, quite simply, Roald Dahl at his sinister best.

The Best of Ruskin Bond
Experience the best of four decades of Ruskin Bond’s writing in one book. This consolidated anthology has selections from all of Ruskin’s major books and includes his classic novel, Delhi Is Not Far. Accompanied by an endearing collection of essays, beautiful excerpts from different stories, serene poems and short stories, this book finds a way to create a unique literary landscape.

Being Adivasi

The Adivasis form nearly 8 per cent of the Indian population and live in most states. Despite being one of the oldest constituents of the Indian population, barring a few states in the North-east, they are in a minority in the rest. Persistent problems faced by them-like land alienation, indebtedness, vanishing minor forest products from government forests and displacement from their ancestral lands-have led to their impoverishment. The Panchayats (Extension to the Scheduled Areas) Act (PESA) and the Forest Rights Act (FRA), enacted by the previous governments, were decisive steps towards the empowerment of the Adivasis.
However, at present, the implementation of these provisions has taken a back seat. The seventh volume of the Rethinking India series, in collaboration with the Samruddha Bharat Foundation, presents the views of the Adivasis and the Denotified communities on the process of development and its clash with their rights.
This volume brings together the discussion of several issues from the Adivasi perspective, which is quite different from what is done in anthropology and ethnography.

Sleeping Like a Baby

How do I get my baby to sleep? Discover the gentle, scientific, child-led solution to this bewildering (and exhausting) phenomenon of early parenthood for 0-5 year olds.

Sleeping Like a Baby
serves as the ultimate bedside companion for parents, packed with all the modern tools you need to build a stronger connection with your children and enable age-appropriate sleep for their optimum growth. The book does the seemingly impossible: blending traditional wisdom and the latest research, it gives us a revolutionary approach to achieve longer naps, better night sleep with fewer wakings, a happier baby and more joy and rest as a family, without resorting to fraught practices like ‘sleep training’.
With anecdotal insights, deep research and practical tips in an Indian context, this book empowers parents to tune into their instincts and understand a child’s cues so that bedtime battles, cranky days and sleepless nights are a thing of the past. Authored by the co-founders running the pioneering Facebook group Gentle Baby Sleep India, Sleeping Like a Baby shares the secret sauce that enables a family-no matter its structure or pressures-to keep the child’s evolutionary and biological sleep needs in focus.
Endorsed by some of the most eminent child sleep experts and written in a style that is deceptively simple and accessible, Sleeping Like a Baby is the final word on responsive and restful sleep for caregiver and baby. All night long.

Gurcharan Das on the Three Aims of Life

THE COMPLETE TRILOGY OF ARTHA, DHARMA, KAMA

This box set comprises the complete trilogy on life’s goals by bestselling author and thought leader Gurcharan Das: India Unbound, on artha, material well-being; The Difficulty of Being Good, on dharma, moral well-being; and Kama: The Riddle of Desire, on kama, pleasure.

In his magnificent prose, Das argues how dharma is duty to another, kama is duty to oneself, and artha determines the ground on which one stands. As you keep the three aims of life in view, the books in this set will help you find your path through the challenges and answer timeless questions.

Republic of Rhetoric

Exploring the legal and political history of India, from the British period to the present, Republic of Rhetoric examines the right to free speech and it argues that the enactment of the Constitution in 1950 did not make a significant difference to the freedom of expression in India. Abhinav Chandrachud suggests that colonial-era restrictions on free speech, like sedition, obscenity, contempt of court, defamation and hate speech, were not merely retained but also strengthened in independent India. Authoritative and compelling, this book offers lucid and cogent arguments that have not been substantially advanced before by any of the leading thinkers on the right of free speech in India.

The Lone Wolf

The Bangladesh Liberation War was nearing its bloody end when Colonel Ashok Tara, then a twenty-nine-year-old major, was assigned the task of rescuing Bangabandhu Sheikh Mujibur Rahman’s family which was being held hostage by the Pakistani Army. Ashok Tara, unarmed, entered the lion’s den, and negotiated with the hostile soldiers for the release of Bangladesh’s Father of the Nation and his family that included a young Sheikh Hasina.
The Lone Wolf is Ashok Tara’s story, charting the course of his celebrated yet quiet life as a member of the armed forces. Neha Dwivedi’s writing expertly captures our hero’s humble beginnings, his life-altering experiences, and offers a blow-by-blow account of a seminal event in South-east Asian history. As much as it is the story of Colonel Ashok Tara’s bravery, it is also the story of a bleak-yet-victorious period of Bangladesh’s quest for freedom.

Brandvantage

In the hyper-cluttered consumer world, unsuspecting brands are heading towards commoditization. With Brandvantage, brands and their custodians now have a platform to catapult to glory. The book gives a vantage perspective based on a unique triple-paradigm:

The hardware of brand competencies built on reimagined fundamentals of marketing. Discover how to gauge brand strength and diagnose problems by reading data transversally to turn around a declining brand or propel a steady brand to new heights. Learn how to position your brand uniquely in a super-competitive environment. Get tips on understanding your consumer to segment and communicate with high resonance, and create an engagement world with the mystique of a cult brand.
The software of managerial skills, based on the ‘STRIVES’ framework, required to navigate the volatile corporate world successfully.
The hitherto unspoken world of office art that facilitates the interplay between the hardware and software, bringing brand advantage to fruition.

Peppered with live examples and case studies, based on their personal experience spanning over four decades of building iconic brands, Trupti and Arvind bring to you twelve weeks of carefully crafted steps to brand leadership. Grab the advantage to create your cult brand with Brandvantage.

For further conversations on brand leadership and strategy, write in to:
truptiarvind@pragmarketism.com

Yogi Adityanath

Is he the next Prime Minister in the making?

He is young and dynamic. He is a fierce orator and is often perceived as unconventional. Most importantly, he is an incredibly popular politician in India.

Is Yogi Adityanath India’s next Prime Minister in the making? His unprecedented rise in the Bharatiya Janata Party and his over-the-top campaigns and displays of his photograph along with Prime Minister Narendra Modi’s on billboards, among many other moves, seem to suggest his political ambition.

Tracing his early life, entry into electoral politics and elevation to the position of the Chief Minister of Uttar Pradesh, India’s most populous state, this book evaluates many untold stories of Yogi Adityanath. Sifting through information on the Chief Minister’s out-of-the-box administrative skills; his claims on law and order situation in Uttar Pradesh; and handling of the COVID-19 crisis in the first and the second waves of the pandemic, the authors present to us what is probably the first critical biography of Yogi Adityanath.

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