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The Magic Is You

The Magic Is You

Kritika Khurana
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Paperback / Hardback

What if everything you need to become who you’re meant to be is already inside you?

While growing up in a middle-class family, Kritika found herself drawn to fashion, all the while doubting herself: Am I doing the right thing? The answer came much later, with a lot of hard work.

In The Magic Is You, she draws on her journey—from finding her voice and building a career to navigating self-doubt, setbacks, expectations and change, to exploring a simple but powerful idea: there is something uniquely yours that no one else can replicate.

Your experiences. Your instincts. Your strengths. Your imperfections. Your way of seeing the world.
That is your magic.

Vulnerable and candid, Kritika will help you dig deeper, recognize what makes you uniquely you and turn it into the force that moves you forward. You don’t need to become someone else to build an extraordinary life.

You need to become more of yourself.
Because success doesn’t begin with discovering the perfect formula.
It begins when you discover you.

Imprint: Ebury Press

Published: Dec/2026

ISBN: 9789377300463 (Paperback)

Length : 240 Pages

MRP : ₹499.00

The Magic Is You

Kritika Khurana

What if everything you need to become who you’re meant to be is already inside you?

While growing up in a middle-class family, Kritika found herself drawn to fashion, all the while doubting herself: Am I doing the right thing? The answer came much later, with a lot of hard work.

In The Magic Is You, she draws on her journey—from finding her voice and building a career to navigating self-doubt, setbacks, expectations and change, to exploring a simple but powerful idea: there is something uniquely yours that no one else can replicate.

Your experiences. Your instincts. Your strengths. Your imperfections. Your way of seeing the world.
That is your magic.

Vulnerable and candid, Kritika will help you dig deeper, recognize what makes you uniquely you and turn it into the force that moves you forward. You don’t need to become someone else to build an extraordinary life.

You need to become more of yourself.
Because success doesn’t begin with discovering the perfect formula.
It begins when you discover you.

Buying Options
Paperback / Hardback

Kritika Khurana

Kritika Khurana is a prominent fashion influencer, digital creator and entrepreneur. She is most widely known as ‘That Boho Girl’. She graduated with a degree in fashion design from the JD Institute of Fashion Technology. She started posting ‘Outfit of the Day’ (OOTD) photos on Instagram in 2013. She launched her signature fashion and lifestyle blog and started her YouTube channel in 2014. She founded an online clothing store named The Hype and a physical design store called K by Kritika.

She has partnered with top global and national brands such as L’Oréal, Myntra and Pantene India, and was ranked seventeenth on Forbes India’s Top 100 Digital Stars list in 2022.

Kritika lives in Delhi with her family.

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