Archives: Authors

Shahrukh Husain began writing while still at school. Her books include Urdu Literature, Demons Gods and Holy Men from Indian Myths and Legends and The Virago Book of Witches. Her books for children include Focus on India as well as several books on Islam. She is currently completing a series for children called Ancient Civilizations. Shahrukh has also written several screenplays, of which Merchant Ivory’s In Custody, adapted in collaboration with Anita Desai, won the President of India’s Gold Medal. Shahrukh lives in London.

C.K. Prahalad is the Harvey C. Fruehauf Professor of business administration at the University of Michigan Graduate School of Business Administration and chairman of the board of Praja, a technology management company in San Diego. He lives in San Diego but travels extensively.
Venkat Ramaswamy is a professor of marketing at the University of Michigan Graduate School of Business Administration. He lives in Ann Arbor, Michigan.