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Prahalad C.K. & Ramaswamy Venkat

C.K. Prahalad is the Harvey C. Fruehauf Professor of business administration at the University of Michigan Graduate School of Business Administration and chairman of the board of Praja, a technology management company in San Diego. He lives in San Diego but travels extensively.
Venkat Ramaswamy is a professor of marketing at the University of Michigan Graduate School of Business Administration. He lives in Ann Arbor, Michigan.

Books by the author

The Future of Competition

The Future of Competition

Prahalad C.K. & Ramaswamy Venkat
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