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The Driving Force

Enthusiasm comes before success.’

Sounds obvious, doesn’t it? But you’d be surprised how hard it is to maintain the level of enthusiasm one has at the beginning of a project until the very end. And that is the key difference between successful people and everyone else.

Never losing sight of the target not only keeps successful people going but also becomes a driving force for those around them. Soon enough, it results in a healthy ecosystem of people who believe in lifting each other up.
In The Driving Force, Atul Magoon highlights the importance of sustained enthusiasm and encouragement, and how it is possible to deliver quality every time. A practical and useful guide, this short read is for the entrepreneur of today.

Conquering Fear

The one thing that usually holds most of us back from achieving our goals is fear. Fear of rejection, fear of failure, fear of mockery. We’re so fearful of change and what it might mean for our lives that often we don’t even consider new opportunities.

Can we reach for success if our fear of failure stops us from ever trying? And how do we overcome these deep-rooted fears?

Luckily, Atul Magoon has the answers we need. Conquering Fear is a simple and effective guide that breaks down the concept of fear and provides real advice on how to tackle it.

Never Giving Up

Nobody remembers those who don’t win.’

You’ve set goals, executed your action plan, put in the hours, even taken a few difficult risks, and yet, things haven’t turned out quite as you imagined. Time to accept failure and move on? Never.

Failure isn’t the absence of success. Truly driven people aren’t even slowed down by failure. They see it as a pit-stop; they refuel quickly and resume the journey before you can say ‘Go!’ When they say success comes at a price, they’re right. Minor rewards and major failures are all milestones along the path to success. The only option is to keep driving.

Never Giving Up, Atul Magoon’s insightful guide, not only highlights the importance of keeping at it, but also provides useful advice on how you can consciously train yourself to achieve your goal.

The Art of Risk-Taking

In this world of change, risk is not loss—it is actually gain.’

There is a reason why the ‘road less travelled’ often leads to success. And that is because success and risk-taking go hand in hand. However, thinking about taking risks and actually taking risks are two completely different things.

In today’s world, the difference between taking risks and avoiding them could mean leading an ordinary life as opposed to the life of your dreams. So how do you ensure you pick the more difficult side to get the best returns?

The answer lies in Atul Magoon’s The Art of Risk-Taking, an enlightening read about the importance of taking risks in an increasingly competitive world.

Smart Work, Hard Work

You can’t just work tirelessly. You have to work tirelessly towards your goal.

We’ve all heard how there are no shortcuts to success. If there is something you want, you’ve got to put in the effort. But if hard work and dedicated labour is all it takes, wouldn’t all workaholics be millionaires?

The challenge today is about the abundance of opportunities. There are a myriad different ways we can go about realizing our dreams. The trick, however, lies in making the right choice and sticking with it. As Atul Magoon puts it, ‘focused hard work’ is what leads to the pot of gold.

Hard Work vs. Smart Work is an important guide not just for aspiring entrepreneurs but for anyone who wants to make sure their work gives them the results they want.

Take Action

It’s the start that stops most people.’

We make plans, jot down lists, fill in bullet journals, even work on a vision board, but something’s always missing. There’s always some stumbling block that stops us on the path to success—the economy, the market situation or just plain old timing. So is success only meant for people who never face these obstacles?

Successful people take action in the face of uncertainty, and it is this simple feat that separates them from the rest. Even if you have a plan, it is obsolete till it’s executed.

With useful tips and relatable examples, Take Action is Atul Magoon’s simple yet effective guide for those who have the map but are struggling to take the first step.

The First Step to Success

A person can achieve whatever his mind can conceive and believe.’

We all want to be successful—do well at work, make enough money so that we can maintain (and improve) our current standard of living, and make the lives of our future generations easier than ours. But success is fickle—or so we think. What if there is a way to actually achieve everything we want to?

According to Atul Magoon, all it takes is belief. Visualizing success is the first step towards achieving it. After all, imagination is the greatest power humans have, so why can’t we use it to make things happen?

The First Step to Success is Atul Magoon’s practical guide for someone who wants to make it big but can’t figure out where to start. Read on to take the first step towards building your success story.

How to Be Socially Successful

The road to success can be long and winding but the journey can begin right away – and it always starts with people.

At the workplace and in your personal life, much of your happiness depends upon the relationships that can be built with the people around you. How do you ensure you act the right way, say the right thing? How can you stay confident, calm and graceful under pressure?

From highlighting the importance of conversations, friendships, and basic courtesies to simple pointers about social cues that help make a good impression, this is a handy guide that can help you navigate the most stressful of social situations with élan.

How To Network

You can go from making a new acquaintance to having a conversation to getting insights to landing a new client, all in the span of one party. But the first rule of networking? Don’t treat it like networking.

Not all parties are networking events. As a guest, you’re expected to bring good cheer and a pleasant outlook to the table, while as a host, you’re expected to bring all of the above and some more. How do we navigate the tricky waters of professional and personal? Can you really let your hair down in front of your boss? And how do you authentically connect with people who you will be seeing at work?

Luckily, Suhel Seth, professional thrower and goer of parties, has it all figured out and lays it down in simple, easy to follow rules.

How To Make Friends At Work

How does one navigate friendships at the workplace?

A truly successful person has a diverse group of friends because they understand the value of bringing different people with varying opinions and ideas about the world into their lives. The trick to maintaining these friendships is unsurprisingly trust.

However, things get complicated when professional acquaintances also begin to translate into friendships. Luckily, Suhel Seth is someone who has navigated these tricky waters and brings wisdom, wit and a few rules about how you can develop and maintain real friendships in the professional world that go the distance.

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