Do you shy away from situations that require you to speak in English? Do you wish to command an army of words at a moment’s notice? Filled with innovative and practical learning devices, this book is a comprehensive guide to mastering the art of reading, writing and speaking English. As a learner who has spent many years navigating the treacherous slopes of the language, Manish Gupta understands the challenges faced by an Indian learner. He recounts his own struggles and narrates his interactions with people to outline tips and tricks to improve vocabulary, pronunciation and spoken English.
Catagory: Non Fiction
non fiction main category
Inside Unreal Estate
A candid tell-all tale of India’s most debated sector
Starting off as a trainee engineer, Sushil Kumar Sayal was determined to be a success in real estate, at a time when it was viewed as an unscrupulous profession. He has since worked with companies like Mahindra Gesco, DLF and Alpha G, and has played a significant role in establishing the Real Estate Asset Management (REAM) model in the country. In his fast-paced memoir are many anecdotes of dodgy builders, maverick investors and corrupt bureaucrats..
Brand Shastra
What is the similarity between selling a brand and standing out for promotion? Can the principles of B2B marketing really give marriage a happily ever after? Is using celebrities to sell shampoo the same thing as getting references for your resume? How can lessons from the branding of Starbucks and McDonald’s change your life?
This is not the sort of marketing you learn in business schools, but more a science which influences human perception and through it, behaviour. From the days of Adam, this is that power we all understand intuitively and use every day. From losing weight to implementing better work-life balance to how we incentivize conduct in our friends and colleagues—there are lessons and insights in the book that you’ll find yourself relating to and applying in how you lead your life.
Combining the business and branding experience of a CEO, with the storytelling ability of a novelist, Mainak Dhar’s Brand Shastra will stimulate, inspire and entertain.
The Dharma of Business
Business law in medieval and early modern India developed within the voluminous and multifaceted texts called the Dharmashastras. These texts laid down rules for merchants, traders, guilds, farmers, and individuals in terms of the complex religious, legal, and moral ideal of dharma.
This exciting book provides a new perspective on commercial law in this period. In addition to a description of the substantive rules for business, the book reinterprets the role of business and commerce within the law generally and demonstrates that modern assumptions about good business practice could benefit from the insights of this ancient tradition. It thus makes a compelling case for the relevance of the dharma of business to our own time.
Financial Affairs Of The Common Man
Financial Affairs of the Common Man presents a collage of the various aspects of personal finance management that every individual should pay heed to. It introduces the concepts that you must understand to effectively plan your finances, and provides the tools and the knowledge needed to do so.
Read this book, written with the common man in mind using easy-to-understand language, to understand the power of compounding and the effects of inflation on investments. It’s time to familiarize yourself with mutual funds and SIPs, and to gain a deeper insight into the making of personal balance sheets and income tax provisions.
Habit Of Winning
Do you feel like throwing in the towel, but want to be a great leader? Would you like to build an organization? Do you want your child to be the best she can be? If you answered yes to any of these questions, The Habit of Winning is the book for you. It is a book that will change the way you think, work and live, with stories about self-belief and perseverance, leadership and teamwork-stories that will ignite a new passion and a renewed sense of purpose in your mind.
The stories in The Habit of Winning range from cola wars to cricketing heroes, from Michelle Obama’s management techniques to Mahatma Gandhi’s generosity. There are life lessons from frogs and rabbits, sharks and butterflies, kites and balloons. Together they create a heady mix that will make the winner inside you emerge and grow.
Celebrating Life
The universe has bestowed limitless powers and infinite siddhis on the human consciousness. Along with being effective and successful in the personal and professional spheres, the purpose of human life is also to ensure the complete blossoming of the individual consciousness. In Celebrating Life, Rishi Nityapragya shares the secrets that can help you explore your infinite potential. He offers an in-depth understanding of how to identify and be free from negative emotions and harmful tendencies, and how to learn to invoke life’s beautiful flavours-like enthusiasm, love, compassion and truth-whenever and wherever you want.
Celebrating Life is an intensely honest expedition that teaches you how you can be a master of your circumstances and make your life a celebration.
And We Came Outside and Saw the Stars Again
In this rich, eye-opening and uplifting anthology, dozens of esteemed writers, poets, artists and translators from more than thirty countries offer a profound, kaleidoscopic portrait of lives transformed by the coronavirus pandemic.
As COVID-19 has become the defining global experience of our time, writers offer a powerful antidote to the fearful confines of isolation: a window onto corners of the world beyond our own. And We Came Outside and Saw the Stars Again takes its title from the last line of Dante’s Inferno, when the poet and his guide emerge from hell to once again behold the beauty of the heavens. In that spirit, the stories, essays, poems, and artwork in this collection detail the harrowing realities of the pandemic, while pointing toward a more connected future.
Smart Leadership
Masala Lab
Ever wondered why your grandmother threw a teabag into the pressure cooker while boiling chickpeas, or why she measured using the knuckle of her index finger? Why does a counter-intuitive pinch of salt make your kheer more intensely flavourful? What is the Maillard reaction and what does it have to do with fenugreek? What does your high-school chemistry knowledge, or what you remember of it, have to do with perfectly browning your onions?
Masala Lab by Krish Ashok is a science nerd’s exploration of Indian cooking with the ultimate aim of making the reader a better cook and turning the kitchen into a joyful, creative playground for culinary experimentation. Just like memorizing an equation might have helped you pass an exam but not become a chemist, following a recipe without knowing its rationale can be a sub-optimal way of learning how to cook.
Exhaustively tested and researched, and with a curious and engaging approach to food, Krish Ashok puts together the one book the Indian kitchen definitely needs, proving along the way that your grandmother was right all along.