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Exploring Career 1.0, 2.0, and 3.0: Which Path Suits You?

Ever thought about how jobs used to be and how they are now? Abhijit Bhaduri’s ‘Career 3.0’ shows us the way careers are changing. It’s like going from having just one skill for a job to juggling three or more skills in different places. So let’s take a peek into this shift in the work world and find out which career path suits you best.


Career 3.0
Career 3.0 || Abhijit Bhaduri


Career 1.0: Monetizing a Single Skill in one Ecosystem

In Career 1.0, individuals are focused on monetizing a single skill that they have developed through training or experience. This may be a skill that they have formally studied or learned through on-the-job experience. Stable workplaces with relatively few changes offer opportunities for a person to continue pursuing a career with a single employer or doing the same work for different employers. Professional sports is a good example of Career 1.0 where a single skill is monetized in one ecosystem as the rules of a game don’t really change. A professional singer spends a lifetime using one skill in one ecosystem.


Career 2.0: Monetizing a Second Skill in Two Ecosystems

In Career 2.0, individuals are monetizing a second skill, in a distinctly different ecosystem. This second skill may be something that they have formally studied or trained in, or it may be a skill that they have developed through personal interests or hobbies. A college professor who writes a bestselling book or the CEO who serves on the board of a start-up is operating in a second ecosystem.

The skills gained in an ecosystem may not be useful to succeed in the second ecosystem. That is no different from the accountant who performs as a stand-up comedian on weekends or the coder who drives an Uber to make a few extra bucks. They are all using a second skill, in a new ecosystem in a Career 2.0 model. Earning money from a skill shows how much it is worth. Having another way to make money and growing it makes people feel good about their abilities. They can do both or choose one.


Career 3.0: Monetizing Three or More Skills in Different Ecosystems

In Career 3.0, individuals are monetizing three or more skills in different ecosystems. I once met an accountant who works for a large multinational corporation (MNC). He spends his weekends cooking for a restaurant in the neighbourhood whose customers love his curries and cakes. He also plays the keyboard and drums and used to play for a band when he was a student.
The band were so successful that for a while he thought of doing that fulltime. Laughing, he adds, ‘My problem is that I enjoy being an accountant as much as I enjoy being a chef and a musician. Why limit myself?’


Paychex, an American firm providing human resources services, found in a survey that 40 per cent of workers in the US have multiple jobs, and half of Gen Z workers are splitting their time between three or more employers. They call it ‘polyworking’. Meanwhile, 33 per cent of millennials are holding down three or more jobs, compared to 28 per cent of baby boomers and 23 per cent of Gen X professionals.


There are a few key characteristics that define Career 3.0:

Curiosity: Career 3.0 comes naturally to people who are curious. They will often experiment and learn something new just to be able to figure it out. They teach themselves by watching videos, listening to experts, finding apprenticeships and attending classes. Most of all the learning by being unafraid of failure. When an opportunity comes their way, they are often prepared to grab it. These are people who are comfortable with skills that are often seen to be at two ends of a spectrum—e.g., science and coding both demand logic and are polar opposites of fields like humanities and languages. Curious people often enjoy learning something even though there is no apparent use for it. Quiz contests often bring together people who are curious about everything from Greek mythology to astronomy to sports.


Adaptability: Monetizing multiple skills requires adaptability, as individuals may need to shift between different areas of work depending on the demands of each skill. Being comfortable with ambiguity and being flexible go together. An unpredictable world that is constantly evolving needs people who are comfortable with uncertainty. It is much like driving through thick fog. The driver navigates the road ahead one metre at a time.


Mindset: Career 3.0 needs the mindset of a VC who has to quickly figure out whether the idea being pitched is a big idea that has potential—an opportunity they must not miss, or if it is a passing fad. It often means that the VC has to place multiple bets knowing that the majority of the investments will fail but that the one that succeeds will more than make up for the rest. It needs the ability to take risks and walk on a path less travelled.


Overall, the three career archetypes—Career 1.0, Career 2.0, and Career 3.0—represent different approaches to monetizing skills and building a career. While each approach has its own benefits and drawbacks, the key is to find the right balance that works for an individual’s unique strengths and goals.



Get your copy of Career 3.0 by Abhijit Bhaduri wherever books are sold.

Ageing Like a Boss: Insights from ‘Pause, Rewind’

Ever wondered how our brains change as we get older? In the book Pause, Rewind by Nawaz Modi Singhania, we explore this fascinating aspect of human health. This exclusive snippet from the book gives us a sneak peek into how our lifestyle choices, exercises for our brains, and other social factors can all play a big role in keeping our minds sharp and active as we age. So, let’s dive in and learn how to keep our minds as vibrant as ever with some natural anti-ageing techniques.

Pause, Rewind
Pause, Rewind || Nawaz Modi Singhania


Preserving and improving the grey matter as we age

As one ages, there tend to be subtle changes in the structure of the brain that affect the chemistry within and the functioning of the grey matter. This begins in middle age and as we head into our sixties, the actual brain size gets smaller, reducing the blood flow and the levels of neurotransmitters and hormones. The shrinking of the brain in its volume—particularly in the frontal cortex—affects memory, learning and other complex activities. As our vasculature ages and our blood pressure tends to rise, there is an increased risk of strokes and ischemia. Further, when the white matter of the brain develops lesions, the communication between the neurons is not as efficient as it once was, leading to the most common form of dementia, Alzheimer’s.


Actually, by around the age of forty-five, the objective memory performance of an average individual lowers in comparison to what it was in their twenties. However, for most people, these mental slips are minimal and do not progress. For those who are affected though—especially if there is a family history—this is a major concern, because cognitive decline affects independent functioning. It can cause great anxiety and serious problems.


Becoming Cognitive Super-Agers

There is ample research and growing evidence of the fact that lifestyle choices impact cognitive health throughout our lives. Habits such as smoking, alcohol and drug abuse, lack of sleep, high blood pressure and high cholesterol are known factors that lead to cognitive decline. However, the good news is that these can be controlled and improved upon.


First off, exercise! In its impressive array of health benefits, the important one of staying physically fit is how it effectively helps deal with the factors associated with cognitive decline, including relieving insomnia, dealing with anxiety and depression and more. Remember the happy hormones we spoke about? (Refer to Chapter 1, titled “Exercise and It’s Significance”, under subtitle, “Benefits of Regular Exercise”).


The next factor that helps is nutrition. A Mediterranean-style diet, which includes fruits such as avocado and blueberries, nuts, vegetables including the dark leafy ones, dark chocolate, whole grains, beans, seeds, moderate amounts of fatty fish, poultry, dairy products, and limits red meat, sugar, white flour and fried foods, promotes overall health—cardiovascular and otherwise. It lowers your risk of certain cancers and can protect against cognitive decline. Moderate consumption of alcohol (red wine, mostly) too is known to reduce the risk of cognitive decline.


Exercises for the Mind

As you age, performing mental activities gets even more crucial. In daily life, these can include reading, writing, solving math problems and crossword puzzles, playing chess and bridge, engaging in group discussions, listening to or playing classical music, amongst others. Try the memory game we spoke about previously, where you read the newspaper each day and later try to list twenty things you read. Recall the birthdays or phone numbers of twenty important people in your life. As long as you are stimulating the mind, one way or the other, it helps and does lower the risk of brain decline.


Keep it Social

Social interaction has a profound positive effect on health and longevity, especially with reference to friends, more than family. Research shows that people with strong, healthy ties to others are more likely to live longer, have better lives and are less likely to experience cognitive decline than those who are alone. So make sure to maintain a strong network of people with whom you can have meaningful conversations, where you support and care for each other and help reduce each other’s stress levels. Call each other often, eat meals together, step out for a walk, travel if possible, catch up for a movie and generally motivate each other to live a happy, healthy life.


Sleep it Off

Next, sleep—in terms of quality and quantity—is important in ensuring overall health and preventing cognitive decline. The body relies on sleep, along with good nutrition and exercise, for a variety of essential, central functions that are controlled by the brain. While the right amount of sleep differs from person to person, experts recommend at least seven to eight hours of sound sleep a night


Put Your Life In Order

Get organized—make notes, jot down what you need to do in terms of tasks, appointments and other events, and check them off as they get completed. Organize yourself in other ways as well. You should have a place for everything in your home—keys, glasses, medication, mobile, charger, bag, remote, etc.—and have everything in its place. Make this a habit, regardless of your age, because the better you manage and organize yourself, the better your memory is going to be. Training and organizing your brain this way regularly employs the grey matter, keeping the brain’s functionality and efficiency sharper.



Get your copy of Pause, Rewind by Nawaz Modi Singhania wherever books are sold.

Let Chhota Bheem Turn Your Child into a Reader

Is your little bundle of joy going to start school soon? Have you been looking for books that will ease them into this new phase of life? The Chhota Bheem series by DK Books, is where your search ends. The series is a set of four books, ideal for kids between 4-6 years. It aims to enrich your kid’s general knowledge and also inculcate a fondness for reading.
Here are 5 ways in which your child can enjoy the series:
Easy-To-Read Text
The book series aims to educate and entertain your little one through illustrations and easy-to-read-text. Combining familiarity of the much loved characters with educational content adds to your tot’s understanding.
Increase General Awareness
The series covers topics such as types of transport, animals, seasons, and the concept of party. Like the TV series, the books will make your little one aware of things which they see around them every day. The storytelling format in the books will let them have as much fun as they have while watching an episode.
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Engage in Fun Activities
Learning becomes easier when you’re having fun! The books also contain activities like crafting a paper boat or making lemonade which incorporate fun learning for your child, thereby increasing their attention span and enabling them to fare better at school.
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Improve Cognitive Skills
Apart from helping children develop the habit of reading, the books focus on improving their thinking and analytical skills, achieving this through word search, spot the difference, solve the maze, etc. The analytical skills come into play when your kid is learning subjects like mathematics and science.
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Respect for the Environment
In the light of the on-going climate change, the series aims to make the children aware of their surroundings. The books cover topics such as climate change and endangerment of animals. These topics will help you instill in your child, respect for the environment and its gifts.
Are you ready to see your kid set off on an exciting journey of learning? Tell us what they think of the books.

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